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Contributing Author Karen Reyburn

Karen's skills of creativity and CPA qualification work together in the creation and success of PF, the creative agency working exclusively for and with accountants. Karen leads a creative team working from locations all over the world, including South Africa, Argentina, UK and the USA. Karen’s speaking engagements cover accounting-focused audiences of Xero, Institute of Chartered Accountants, BKR International, Thriveal and Accountex.

Karen Reyburn headshot

About We are PF

We are PF are a creative agency helping ambitious accountants create marketing that attracts only the clients you love to work with. We are passionate about helping accountants embrace their creativity and use marketing to show your ideal audience your most authentic self.

The latest insights from Karen Reyburn

A close up view of someone sketching the user flow of an accounting firm's website.
A close up view of someone sketching the user flow of an accounting firm's website.

5 messages your accounting firm’s website needs to communicate to attract your ideal clients

Learn how to narrow your website's messaging to attract your ideal clients with Karen Reyburn from PF—a creative agency specializing in accounting firms.

49 min video

Someone is holding a camera lens up to two mountains meeting at a valley. The rest of the image is blurry, apart from the person's hand, the lens, and the image within the lens, which are the mountains meeting.
Someone is holding a camera lens up to two mountains meeting at a valley. The rest of the image is blurry, apart from the person's hand, the lens, and the image within the lens, which are the mountains meeting.

4 ways to market your accounting firm by focusing on your ideal client

Karen Reyburn shares 4 steps you can take that will set up your accounting firm's marketing for long-term success.

6 min read