When firm owners charge too little, they find themselves constantly swimming hard just to stay afloat.
They feel like they’re ‘stuck on a hamster wheel’, running faster and faster, yet getting nowhere.
Now imagine what would happen if you were able to double your prices without increasing your workload.
What would that allow you to do?
Grow your practice?
Take a vacation?
Spend more time with your family?
In this video, Ryan Lazanis from Future Firm and Rachel Peng from Karbon reveal the 4 simple steps you can take to double your prices (as soon as this week)—without increasing your workload.
You’ll discover:
Why increasing your prices does NOT scare away potential clients
Why you don’t need a reason to increase your prices
The #1 key to increasing your prices (most firm owners get this wrong)
5 questions you need to ask clients if you want to charge as much as possible
A simple pricing tactic to charge more without being salesy or pushy
Why you should never send prospects a proposal after a Discovery Call
Plus, Ryan and Rachel tackle some interesting questions from the session's live participants.
Ryan Lazanis
Founder, Future Firm
Ryan Lazanis, CPA, CA founded Xen Accounting, a 100% cloud-based accounting firm, in 2013. Following its acquisition in 2018, Ryan started Future Firm to provide content and coaching to help other accountants fast-track their own online, scalable firm.
Rachel Peng
Marketing Manager, Karbon
Rachel leads Karbon’s marketing programs in North America. She spends most of her time understanding the work-life of the accountant-turned-entrepreneur, connecting with customers, and executing marketing strategies that bring value to the community Karbon serves. She is an extroverted introvert and has unhealthy obsessions with many things, one of which is spicy food.