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How to attract your accounting firm’s ideal clients through consistent content marketing

Join Karen Reyburn from We are PF to learn how you can leverage content marketing to attract your accounting firm's ideal clients.

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About this webinar

Staying top-of-mind with your ideal clients takes more than just one email or a social media post.

When your accounting firm has only one or two touch points with your potential clients, you’re leaving the burden on them to remember you when they’re in need of accounting services. And that’s not the path of least resistance that’ll guide them to your firm.

In this session, Karen Reyburn, a CPA and owner of PF, a creative agency exclusively serving accountants, will share how you can leverage content marketing to create consistent touch points for your audience, and attract your ideal clients.

Register to learn:

  • Why you must understand your audience, their issues and their fears before creating any content marketing

  • How to build consistent content marketing through creating multiple touch points with your audience

  • The best way to identify your content topics

If you can't join Karen live, register to receive a recording of the session.

Meet the Speakers

Karen Reyburn
Owner, We are PF

Karen's skills of creativity and CPA qualification work together in the creation and success of PF, the creative agency working exclusively for and with accountants. Karen leads a creative team working from locations all over the world, including South Africa, Argentina, UK and the USA. Karen’s speaking engagements cover accounting-focused audiences of Xero, Institute of Chartered Accountants, BKR International, Thriveal and Accountex.

Rachel Peng
Marketing Manager, Karbon

Rachel leads product marketing for Karbon's Engagements, Billing, and Payments products. She spends most of her time understanding the work-life of accountants and accounting firm operators and executing strategies that help accounting firms make the most of Karbon. She is a working mom, a pianist in training, and a die-hard fan of Friends and Bluey.