What the world can learn from a survey of Australian accountants
Recently, the annual CommBank Accounting Market Pulse survey of Australian accountants was released. The findings make for interesting reading, particularly in the context of the other major markets around the globe and the future of accounting.
Our CEO Stuart McLeod thought he would add some international flavor to the results by commenting on what he thinks is likely to shape the next 12 months in accounting.
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The top business challenge facing accountants across the globe these days is attracting and retaining quality staff. Over the last year or so, Karbon has traveled all over the US, to the UK, Canada and China, and everywhere, with the exception of some southern states in the US, say exactly the same thing: accountants face continuing difficulty finding professionals to produce quality work in a timely manner.
CommBank Accounting Market Pulse April 2017
Some firms seem to continually attract and retain good people, while others have worked hard over the last few years to transform their businesses by moving completely online, upgrading their client base (no one wants to work for bad clients), introducing flexible work arrangements, and even dispensing with the fixed office altogether.
In the US in particular, we are seeing more workforces being entirely remote. Firms utilize technology such as Karbon, Slack, and Zoom to stay close together, and the flexibility of labor allows a much broader pool of candidates. We don’t see this trend as much in Australia, but we don’t think it’s too far away.

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