Why social selling is the new word of mouth for accounting firms


In 2017, your accounting practice can no longer rely on word of mouth to deliver you new business. There are new strategies you should be using to acquire the right kind of clients.

In this video, Wayne interviews Tim Hughes, author of Social Selling — Techniques to Influence Buyers and Changemakers. Tim discusses how the world—and your prospective clients—have moved online, and he'll explain how this affects your marketing approach. You'll learn clear actions that will fuel your growth in 2017.