It's time to start thinking about your accounting practice. Does the firm you have created reflect you? Are you working with clients you want to? Do you love the type of work you do? Do the systems in your business reflect how you operate?

The month of the thinking accountant explores the 4 key areas that accounting firm partners (or accountants thinking about starting their own accounting firm) should focus on. You, the design of your business, your people and action, action, action!

In this second instalment, we will explore why it’s important to design the firm you want. How you define what that actually looks like and the steps you need to take to get there.

Steph Hinds from Growthwise, accountant and former elite athlete takes you step-by-step through transforming your practice!